Whats the Big Idea?: How to Win with Outrageous Ideas (That Sell!) by George Lois


Whats the Big Idea?: How to Win with Outrageous Ideas (That Sell!) by George Lois

Download Whats the Big Idea?: How to Win with Outrageous Ideas (That Sell!) ebook by George Lois

Type: pdf, ePub, zip, txt
Publisher: Plume
Released: 1993
Page Count: 304
Language: English
ISBN-10: 0452269385
ISBN-13: 978-0452269385

Download link: Whats the Big Idea?: How to Win with Outrageous Ideas (That Sell!)

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Description

From Kirkus ReviewsFamous adman Lois (George, Be Careful, 1972, also coauthored with Pitts), currently head honcho of the Lois/GGK agency, hawks his wares with all the insistence of a rock star bawling, ``I want my MTV (a campaign for which he proudly... read more ...











 
 
 
 
 
 



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